28th & 29th March 2019, New York
International Trademark Association (INTA) is organizing a conference in New York city on 28th & 29th March 2019.
This conference will have sessions to discuss certain topics like implications of IP transactions, budget building & key business issues.
Some of the other topics which will be deliberated upon include:
- Understanding Key Business Issues
- Effective Communication: Translating What Is Said into What Is Heard
- The Numbers Game: Harnessing Data to Effectively Manage Resources and Budget
- Brand Value: How Do You Measure a Feeling?
- Issues related to Double taxation treaties, transfer pricing, income tax withholding rates
- Responsible Advertising: Regulations, Duty of Care, and Other Obligations
- Managing Your Brand Through Change
- Brands and CSR
- Ethics in Business: What We Can Learn from the Movies
- Technology Tools and Brands: The Lightning Round
- Engaging Consumers in the Fight Against Counterfeits